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Content Type: News & Analysis
Political campaigns around the world have turned into sophisticated data operations. They rely on data- your data- to facilitate a number of decisions: where to hold rallies, which States or constituencies to focus resources on, which campaign messages to focus on in which area, and how to target supporters, undecided voters, and non-supporters.
While data driven political campaigns are not new, the granularity of data available and the potential power to sway or suppress voters through that…
Content Type: News & Analysis
The first half of 2018 saw two major privacy moments: in March, the Facebook/ Cambridge Analytica scandal broke, followed in May by the EU General Data Protection Regulation ("GDPR") taking effect. The Cambridge Analytica scandal, as it has become known, grabbed the attention and outrage of the media, the public, parliamentarians and regulators around the world - demonstrating that yes, people do care about violations of their privacy and abuse of power. This scandal has been one of…
Content Type: Long Read
In December 2017, Privacy International published an investigation into the use of data and microtargeting during the 2017 Kenyan elections. Cambridge Analytica was one of the companies that featured as part of our investigation.
Due to the recent reporting on Cambridge Analytica and Facebook, we have seen renewed interest in this issue and our investigation. Recently in March of 2018, Channel 4 News featured a report on micro targeting during the 2017 Kenyan Presidential Elections, and the…
Content Type: Long Read
The ongoing Facebook and Cambridge Analytica scandal is a wake-up call for UK policy-makers who too often encourage and promote digital industries over the protection people’s personal data. The scandal has shown that the public is concerned by companies’ exploitation of their data. The current lack of transparency into how companies are using people’s data is unacceptable and needs to be addressed.
Reform should not be limited to the behaviour of individual companies. Consumers are confronted…
Content Type: Long Read
Over the past few days we've all learned details about how Cambridge Analytica was able to amass data on voters through the use of an app that would gather data on approximately 50 million Facebook users, including 30 million psychographic profiles.
This is three stories in one.
Yes, this is another story of data that has been exploited for political advantage, again. Political parties and governments continue to want access to social media intelligence and continue to develop profiles…